CapCut Ushers in Era of ‘Good Enough’ Content, and That’s… Fine, I Guess

I held out on the idea of professional communicators using tools like CapCut, believing the wall between consumer and prosumer was still significant. I…

Jun 19 • David Quiñones

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March 2026

What’s Wrong with Having Standards? A Call for Communications Self-Regulation in the Age of AI

A tutorial about spokes-bots turned into an examination of how AI is affecting the professions aimed at gaining people’s attention and a conversation…

Mar 13 • David Quiñones

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Your AI Spokes-Bot Resources and Runbook — How to Build Your Own Lil Miquela (If That’s What You Really Want)

This is a resource document/runbook specifically for the attendees of my talk at Ragan’s Social Media Conference 2026.

Mar 10 • David Quiñones

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September 2025

Comms Magic & Dark Arts: A PR Toolkit for Steve Ballmer and the Los Angeles Clippers

A billionaire basketball owner might have more dirt in his past than anyone suspected, and an oft-injured superstar might find more reasons to stay…

Sep 25, 2025 • David Quiñones

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On Political Violence, Charlie Kirk, and the Inherent Grace of Shutting Up

Following the murder of Charlie Kirk, let’s once again push back against the impulse that public figures and brands have compelling them to weigh in on…

Sep 11, 2025 • David Quiñones

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AI Eats the World | Hope You Like Working with Dying People | Good Marketing Trumps a Karen | It’s Your Tuesday Roundup

On this Tuesday Failure to Communicate, we’re sharing some items you should know about and emptying the notebook of comms-related stuff that’s caught my…

Sep 10, 2025 • David Quiñones

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The Taylor Lorenz Paradox: ‘If I Can’t Work the Register, How Do You Expect Me to Make Any Money?’

A recent kerfuffle between legacy journalists and a Substack provocateur over promos has me thinking about exactly what the rules should be for indie…

Sep 4, 2025 • David Quiñones

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November 2024

Morning in an America Where Political Ad Spending Doesn’t Matter

As we bid a fond farewell to election season and its record ad blitz, how do we know political campaign ads really work? How do we know advertising…

Nov 11, 2024 • David Quiñones

Olly Olly Oxen Free! Welcome to PR’s Version of a Safe Space – the Friday Before Election Day

If you've been waiting to get something out that you don't want out, today's the day to do it.

Nov 1, 2024 • David Quiñones

August 2024

Gritty, Unsexy, Unglamorous, & the Most Effective Comms Spend: It's Internal Comms!

Earned media, paid media, social media – sure, whatever. If you’re looking for the biggest bang for your buck, focus those comms dollars on your most…

Aug 28, 2024 • David Quiñones

July 2024

What to Say When You’re Resigning as Leader of the Free World: An Analysis of President Biden’s Comms Strategy this Weekend

Let’s take a look at President Joe Biden’s communications response to the highest profile political crisis in our lifetimes, from “deny, deny, deny” to…

Jul 22, 2024 • David Quiñones

March 2024

Podcasting Resources -

Here are the assorted tools and resources I shared during my talk at the Ragan Social Media Conference in Orlando on March 29, 2024.

Mar 28, 2024 • David Quiñones

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